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Investors drive increase in second home purchases in more affordable regions

People are buying second homes in the North East and North West at an increased rate compared to the rest of England – signalling that buy-to-let landlords are targeting those regions in search of better yields.

The research comes from London lettings and estate agent, Benham and Reeves, which analysed the volume of additional dwellings purchased between the 2020-21 and 2021-22 financial years across England.

Across the country as a whole 19.5% more second homes were bought, with transactions rising from 230,900 between April 2020 and April 2021 to 275,900 between April 2021 and April 2022 – as the country recovered from the pandemic.

Pushing North

Between the two financial years purchases of additional dwellings soared by 27% in the North East, from 11,500 to 15,000.

Meanwhile they rose by 26% in the North West, from 34,400 in 2020-21 to 41,900 in 2021-22.

Both areas are known for having stronger rental yields, in part due to relatively affordable house prices in cities like Sunderland, as well as growing economies in places like Liverpool and Manchester.

Those regions also contain areas of strong natural beauty, which could also attract people who want to buy a holiday home, like the Lake District in the North West.

Manchester and Liverpool popular areas

Within the North West both Manchester and Liverpool saw a sizable bump in activity for additional homes.

The former saw 5,100 purchases in 2021-22, up from 3,300 in 2020-21, a 39% increase.

Meanwhile Liverpool experienced a 37% increase, with purchases rising from 2,900 in 2020-21 to 3,700 in 2021-22.

Within the North East the affordable towns of Hartlepool and Middlesbrough saw the biggest increases in activity, where additional purchases soared by 31%.

Modest increases

While every region saw an influx of activity over the period, the lowest growth area was the East Midlands, where 16.9% more second properties were purchased, from 19,500 in 2020-21 to 22,800 in 2021-22.

Other regions with lower growth were the East of England and the South West, at 17.4% and 18.2% respectively.

South East and London appeal remains strong

While second home purchases were already strong in the South East and London, that trend continued.

Aside from the North West, the most purchases took place in England in the South East, at 41,900, followed by London, at 41,800.

While neither of these regions are likely to offer the strongest rental yields, they are historically known for attracting significant house price growth.

Some investors also prefer to buy second properties closer to where they live, regardless of the yield, rather than attempting to manage a property a long drive or train ride away.

Director of Benham and Reeves, Marc von Grundherr, commented:

“Making strong returns as a second home investor is no longer a guarantee, so it appears that more are prepared to look further afield by purchasing homes in the regions where yields are stronger due to the lower initial cost of purchasing a property.

“Manchester and Liverpool have been popular for some time, though growing interest in North Eastern towns like Hartlepool and Middlesbrough has been aided by low house prices.

“For those who are looking to purchase an additional dwelling to live in, rather than as an investment, the beautiful nature of the landscapes in the North of England also act as a big pull to those that can afford to buy a second home.

“Elsewhere there’s consistent activity in the South East and London, which tend to attract strong capital growth and so are always likely to have a steady flow of activity, even in more subdued times.”

Location HRAD additional dwelling transactions 2020-21 HRAD transaction % 2020-21 HRAD additional dwelling transactions 2021-22 HRAD transaction % 2021-22 Increase 2020-21 vs 2021-22
North East 11,500 26% 15,000 27%

30.4%

North West 34,400 26% 41,900 26% 21.8%
West Midlands 22,100 23% 26,600 23% 20.4%
London 35,100 29% 41,800 29% 19.1%
South East 35,300 19% 41,900 20% 18.7%
Yorkshire and the Humber 23,400 24% 27,700 24% 18.4%
South West 25,300 22% 29,900 22% 18.2%
East of England 24,200 20% 28,400 20% 17.4%
East Midlands 19,500 21% 22,800 22% 16.9%
England 230,900 23% 275,900 23% 19.5%
Local Authority Category / region HRAD additional dwelling transactions 2020-21 HRAD transaction % 2020-21 HRAD additional dwelling transactions 2021-22 HRAD transaction % 2021-22 Increase 2020-21 vs 2021-22
Westminster London 1,600 48% 1,900 47% 18.75%
Kensington and Chelsea London 1,200 52% 1,300 46% 8.33%
Manchester North West 3,300 40% 5,100 39% 54.55%
Enfield London 1,400 36% 1,800 39% 28.57%
Harrow London 1,100 38% 1,200 38% 9.09%
Liverpool North West 2,900 41% 3,700 37% 27.59%
Scarborough Yorkshire and the Humber 1,000 38% 1,200 37% 20.00%
Camden London 1,000 38% 1,100 37% 10.00%
Redbridge London 1,100 35% 1,400 36%

27.27%

Hounslow London 1,100 35% 1300 36% 18.18%
Local Authority Category / region HRAD additional dwelling transactions 2020-21 HRAD transaction % 2020-21 HRAD additional dwelling transactions 2021-22 HRAD transaction % 2021-22 Increase 2020-21 vs 2021-22
City of London London 100 33% 900 30% 800.00%
Maidstone South East 300 20% 700 15% 133.33%
West Devon South West 200 17% 400 23% 100.00%
West Lancashire North West 400 19% 800 22% 100.00%
St. Helens North West 700 23% 1,300 24% 85.71%
Middlesbrough North East 600 27% 1,100 31% 83.33%
Northampton East Midlands 1,000 25% 1,700 22% 70.00%
Surrey Heath South East 300 18% 500 19% 66.67%
Darlington North East 500 23% 800 27% 60.00%
Ipswich East of England 500 23% 800 25% 60.00%

Second home purchase data sourced from Gov UK – UK Stamp Tax statistics

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About the Author

Established in 1958, Benham and Reeves is one of London’s oldest, independently owned property lettings and sales agents. With specialism in residential sales, corporate lettings and property management in prime areas of London, the company operates from 21 prominently located branches and 15 international offices.

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