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Home NewsRental market update Attractive yields and high rental demand at White City Living

Attractive yields and high rental demand at White City Living

As part of a massive £8bn regeneration push in West London’s White City district, White City Living is emerging as a popular investment destination for investors and landlords. Whether it’s long-term capital gains, lucrative rental yields or a mix of both, White City Living has a phase completing this year, and it is expected to deliver on all fronts.

Rental demand at White City Living
White City Living

Set in a coveted area, just next to Europe’s largest shopping and entertainment complex, Westfield London and close to the BBC Television Centre, White City Living is sought-after for several reasons. With two Tube stations near by, residents can reach Bond Street in 12 minutes and King’s Cross St Pancras in 20 minutes. This opportunity scheme is also well-connected to Notting Hill, Holland Park and Kensington.

Dusk pool

Another reason for the robust rental demand is the wide range of upscale amenities. The 39,000 sq ft residents club comes with a 20m swimming pool, concierge, cinema rooms, and fitness centre, including a gym and spa.

White City Branch
White City Branch

Some of the biggest names in the Media and Consumer Goods space, such as BBC and L’Oréal have offices at the adjacent White City Place, leading to high demand from corporate tenants. Our on-site branch at White City Living has let out over 150 properties, with most of them achieving the asking price. Here’s a report on the rentals achieved:

Manhattan 1 beds up to £2,400 per month
1 beds up to £2,900 per month
2 beds up to £3,750 per month
3 beds up to £6,250 per month

With up to 36 applicants for every available property, our team at White City Living is busy servicing the huge demand for quality rentals witnessed in this sought-after area. Most apartments are let within a week, which is a testament to the high demand and shortage of quality homes in the neighbourhood.

Read more on: Dedicated on-site team ensures consistent rental yield at White City Living

We have helped several investors acquire properties and assisted landlords achieve attractive rentals in White City. Whether you’re an investor on the lookout for your next property or a landlord looking to maximise rental income, we can help you achieve good returns at White City Living. Get in touch to learn more.


About the Author

Established in 1958, Benham and Reeves is one of London’s oldest, independently owned property lettings and sales agents.  With specialism in residential sales, corporate lettings and property management in prime areas of London, the company operates from 21 prominently located branches and 14 international offices.